Rebranding & Visual Identity 
Play-IL is a leading Israeli gaming community dedicated to advancing the world of gaming and e-sports in Israel. By offering game servers, voice communication platforms, forums, competitions, and prizes, the community creates an engaging space for gamers across PC, mobile, and consoles. With a strong focus on building sub-communities for various online games, Play-IL serves as a hub for players looking to connect, compete, and grow within the Israeli gaming scene.
I rebranded Play-IL by designing a new logo that incorporates the Israeli colors blue and white, giving the community a stronger identity. I also redesigned their forum to align with the updated branding, making it more visually appealing and user-friendly. Additionally, I created various graphic elements to enhance the overall look and feel of the community, helping Play-IL establish a more professional and engaging presence.
My goal was to enhance its visual identity and professionalism. I rebranded their logo, incorporating the Israeli colors of blue and white to create a stronger national connection and a more recognizable identity within the gaming scene. Alongside the logo redesign, I revamped the community’s forum, ensuring that its look and feel aligned with the updated branding. To further elevate the experience, I designed various graphic elements that made the platform more visually appealing and cohesive.
