PLAY IL - BRANDING

Play IL

Play IL is an Israeli gaming platform connecting players, communities, and events. The brand needed a vibrant, youthful identity to capture the Israeli gaming community and establish itself as the go-to hub for gamers.

BACKGROUND

I developed the complete visual identity for Play IL, including logo design, color system, and brand assets. The design language was built to be energetic, bold, and instantly recognizable within the gaming community.

Year: 2019-20

Services: Branding & Design